Porsche Enters the Automotive Gran Turismo Market with Introduction of Panamera
FAIRFAX, Va.--(BUSINESS WIRE)--ExxonMobil today announced that Mobil 1, the world’s leading fully synthetic motor oil, has been selected as the factory and service-fill endorsed motor oil for all models of the new 2010 Porsche Panamera.
Scheduled to be introduced in Fall 2009, the new, four-door Panamera represents Porsche’s first-ever luxury Gran Turismo.
The Panamera will be available as the Porsche Panamera Turbo, which features a 4.8-liter turbocharged Porsche engine with advanced direct fuel injection (DFI) technology, and delivers more than 500 horsepower.
In addition, all models of the Panamera will be among the first Porsche vehicles to be equipped with automatic engine start/stop functionality, which helps enhance fuel economy by allowing the engine to shut down and minimize idling during common daily driving conditions, such as, being stopped at an intersection or in traffic.
“As the world’s leading synthetic motor oil, Mobil 1 has, for more than a decade, played a significant role in helping Porsche achieve new milestones in automotive engine technology and performance,” said Lawrence Kearns, Global Automotive Marketing Manager, ExxonMobil Lubricants & Petroleum Specialties Company. ”We look forward to the launch of the new Panamera and helping Porsche mark another milestone in performance excellence.”
The 2010 Porsche Panamera Turbo will be available first in Europe starting in September, with roll out to other markets, such as the United States, to begin in October. Beyond the Panamera Turbo, the other models in the Panamera family include the Panamera 4S and Panamera S.
Chosen by more original equipment manufacturers than any other oil brand, Mobil 1 is the world’s leading fully synthetic motor oil. Additional information about Mobil 1 and other ExxonMobil lubricants can be found at www.mobil1.com.
ExxonMobil, Mobil and Mobil 1 are trademarks of Exxon Mobil Corporation (NYSE:XOM) or one of its subsidiaries.
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Robert Duda, 212-445-8037
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