TOKYO -- (BUSINESS WIRE) --

The English and Chinese sites of the color contacts brand "Fall in Eyez®" developed by DESTINY INTERNATIONAL Co., Ltd. opened on November 6, 2012. At the same time, an international shipping service to 68 countries started.

Previously, Fall in Eyez® hadn't shipped internationally, but after hearing many comments from customers in other countries, especially in Asia, who wanted delivery overseas, and with a desire for those outside of Japan to also enjoy the safety, security and stylishness of our products, we decided to open overseas sites and start international shipping.

The 26 different color contacts of Fall in Eyez® are available to customers overseas at the same price as in Japan. Furthermore, we have already received orders from various countries around the world centered on Europe, America and Asia. We have received high praise from these customers.

We will continue to aim to improve customer convenience and to perform operations so that our color contacts can be enjoyed with confidence.

Site URL

English Site: http://en.fallineyez.com/
Chinese Site: http://zh.fallineyez.com/

Fall in Eyez® Product Overview

• Common Name: Reusable Color Contacts for Vision Correction
• Brand Name: Fall in Eyez®
• Medical Equipment Manufacture and Sales License No.: 22300BZX00066000
• Selling Price: One set of two lens is 3,900 yen (tax included)
• Colors: 15 colors (prescription lenses) / 35 colors (non-prescription lenses)
• Usage Period: One month

Hopes of Fall in Eyez®

"We'd like to turn the negative image toward color contacts into a positive one."
Have you heard at least once a negative opinion like "if you wear color contacts, you will get bad eyesight or it will damage your eyes?" Based on such feelings, we want to provide even better products and services to everyone. We'd like to develop Fall in Eyez® into a superior brand under the motto of safety and security for all color contacts users who wish to be stylish, charming and attractive. It is also our hope to develop a positive image of the color contacts industry.

Company Overview

■ Company Name: DESTINY INTERNATIONAL Co., Ltd.
■ Head Office: 3-4-8 Minamiaoyama, Minato-ku, Tokyo 107-0062
■ President: Tai Sekizaki

Permits

Class 1 Medical Equipment Manufacture and Sale License No.: 13B1X80003
Medical Equipment Manufacturing License No.: 13BZ200397
Specially Controlled Medical Devices Sale License No.: 4501030600004
Specially Controlled Medical Devices Sale License No.: 0204

Development Brands（Japan Site）

Fall in Eyez®：http://www.fallineyez.com
Fall in Eyez® for Men：http://mens.fallineyez.com
juriakit®：http://juriakit.com
BOITE A BIJOUX®：http://www.boiteabijoux.jp

Photos/Multimedia Gallery Available: http://www.businesswire.com/multimedia/home/20121212006781/en/

CONTACT:

DESTINY INTERNATIONAL Co. Ltd.
Yuko Sakon, 81-3-6680-1420 (9:00 to 24:00) *Japan time
press@destiny-itnl.co.jp

The English and Chinese sites of the color contacts brand "Fall in Eyez(R)" opened on November 6. (Graphic: Business Wire)