Shanghai, China – September 24, 2021 – Beyond Meat, Inc. (NASDAQ: BYND), a global plant-based protein company, today announced a partnership with Sam’s Club China, the membership-only retail warehouse outlet operated by Walmart China, to begin rolling out its flagship product the Beyond Burger at all Sam’s Club China stores in 21 cities across the country starting this week.
This new partnership comes as part of Beyond Meat’s conscious effort to meet Chinese consumers’ demand for delicious, nutritious, and sustainable plant-based meat.
The value 8-pack of the iconic Beyond Burger, will be priced at RMB 79.8 and will be locally produced at Beyond Meat’s new Jiaxing manufacturing plant. This launch marks the first time that a plant-based burger patty will be available at Sam’s Club China, a large and well-recognized hypermarket retailer in the region. The Beyond Burger offers the juicy, delicious taste and texture similar to that of animal protein with the added nutritional and environmental benefits of plant-based protein. Compared to traditional 80/20 beef patties, the Beyond Burger is a rich source of protein with approximately 17.3g per 100g and has 33% less saturated fat.
The Beyond Burger will be available in all Sam's Club China stores in the following cities: Beijing, Tianjin, Chengdu, Chongqing, Guangzhou, Shenzhen, Zhuhai, Xiamen, Fuzhou, Nanjing, Ningbo, Hangzhou, Shanghai, Nantong, Changzhou, Suzhou, Dalian, Shenyang, Nanchang, Wuhan and Changsha.
Ivy Xu, Brand & PR Director of Beyond Meat China, said, “We are excited to build our partnership with Sam’s Club China to bring local shoppers an 8-pack option that offers value and convenience. We are proud that the product is now produced domestically at our new manufacturing facility in China so that we can make delicious, nutritious and sustainable plant-based meat options more accessible to all.”
The partnership with Sam’s Club China adds to Beyond Meat’s retail footprint in the region. Beyond Meat retail products are also currently sold through Alibaba’s Freshippo, Metro China and online retailer JD.com. Within its first year in the market, Beyond Meat has also launched high-profile foodservice partnerships with Starbucks China and Yum! China as well as with well-known names in China’s dining scene, including Jindingxuan, GangLi Beijing, Slow Boat Brewery, W Hotel Shanghai and more.
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About Beyond Meat
Beyond Meat, Inc. (NASDAQ: BYND) is a global protein company, offering a portfolio of revolutionary plant-based meats. Founded in 2009, Beyond Meat products are made from simple, plant-based ingredients and designed to have the same taste and texture as animal-based meat, while being a nutritious and environmentally-friendly option. Beyond Meat’s brand commitment, Eat What You Love™, represents a strong belief that there is a better way to feed our future and that the positive choices we all make, no matter how small, can have a great impact on our personal health and the health of our planet. By shifting from animal-based meat to plant-based meat, we can positively impact four growing global issues: human health, climate change, constraints on natural resources and animal welfare. As of June 2021, Beyond Meat had products available at approximately 119,000 retail and foodservice outlets in over 80 countries worldwide. Visit beyondmeatchina.com.cn, follow @别样肉客BeyondMeat on Sina Weibo, and scan the QR code below to follow us on WeChat.
Beyond Meat Forward Looking Statements
Certain statements in this release constitute “forward-looking statements.” These statements are based on management’s current opinions, expectations, beliefs, plans, objectives, assumptions or projections regarding future events or future results. These forward-looking statements are only predictions, not historical fact, and involve certain risks and uncertainties, as well as assumptions. Actual results, levels of activity, performance, achievements and events could differ materially from those stated, anticipated or implied by such forward-looking statements. While Beyond Meat believes that its assumptions are reasonable, it is very difficult to predict the impact of known factors, and, of course, it is impossible to anticipate all factors that could affect actual results. There are many risks and uncertainties that could cause actual results to differ materially from forward-looking statements made herein including, most prominently, the risks discussed under the heading “Risk Factors” in the Company’s Annual Report on Form 10-K for the year ended December 31, 2020 filed with the U.S. Securities and Exchange Commission (“SEC”) on March 1, 2021, and the Company’s Quarterly Report on Form 10-Q for the quarter ended July 3, 2021 filed with the SEC on August 12, 2021, as well as other factors described from time to time in the Company's filings with the SEC. Such forward-looking statements are made only as of the date of this release. Beyond Meat undertakes no obligation to publicly update or revise any forward-looking statement because of new information, future events or otherwise, except as otherwise required by law. If we do update one or more forward-looking statements, no inference should be made that we will make additional updates with respect to those or other forward-looking statements.