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GMC Inspire to Improve Communication Capabilities of PostConnect

The end-to-end data, insight and multichannel communications business arm of Australia Post will benefit from access to a single platform to automate communications processes and offer a more personalized experience

2013-05-23 16:47
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APPENZELL, Switzerland & MELBOURNE, Australia--()--GMC Software Technology (GMC), an award winning leader in Customer Communications Management (CCM) announces that through its partner ReDigital, has entered into a contract with PostConnect, the end-to-end data, insight and multichannel communications business of Australia Post, to provide the firm with its advanced customer multichannel communication management tool GMC Inspire.

GMC Inspire will help PostConnect to improve its multichannel communication capabilities, with automated business processes and workflows resulting in operational efficiencies. The single platform will help the print service provider create an improved customer experience and tailored solutions.

Henri Dura, Managing Director, Neopost Document Solutions and CEO, GMC Software Technology, said: "Previously PostConnect was only offering print and mail, now PostConnect has improved the flexibility to offer multichannel delivery. In terms of added value, it will improve their place in the market and provide a lot of flexibility."

GMC offers a range of new capabilities that complement PostConnect's existing in-house tools, offering increased flexibility to manage a comprehensive communications strategy. With GMC Inspire, PostConnect can easily implement a wide range of communications.

As well as printed mail, PostConnect can take advantage of email, fax, SMS and web platforms to deliver personalized, multichannel customer campaigns using functionality including online real-time approval workflows and web-based interactive correspondence.

Dura continued: "Ultimately, GMC Inspire not only offers composition software, but also complete business process automation, interactive solutions and online solutions. This enhances PostConnect’s ability to offer innovative solutions efficiently.”

Australia Post is the oldest continually operating organisation in Australia. Each week Australia Post delivers more than 93 million items to 11 million addresses across Australia. With more than 4,400 outlets across the nation, Australia Post is the largest retail network in Australia with over 2,500 of these outlets in rural and remote areas. Australia Post is a self-funding business and receives no taxpayer funding.

ReDigital is the Australia and New Zealand Distributor for GMC Inspire. ReDigital’s suite of software and services gives organizations the ability to maximize their potential and drive efficiency through providing world’s best practice and best-of-breed software solutions. Visit www.redigital.com.

GMC Software Technology delivers solutions in the field of Customer Communications Management. The company's platform, GMC Inspire, enables enterprises to deliver relevant communications at the right time, through the preferred channel for every customer to help businesses increase customer engagement across multiple touchpoints, driving customer loyalty, acquisition and operational efficiency.

GMC Software Technology serves thousands of clients worldwide across the banking, insurance, retail, business services, telco/utilities and healthcare industries. Having received numerous awards in the field of CCM, it is recognized as an industry leader for innovation. Visit: www.gmc.net

The GMC logo and GMC Inspire are trademarks of GMC Software Technology

Contacts

Media
Sheelagh Connelly, +44-(0)-845-223-2443
press@gmc.net