“We commend the inventiveness of our licensors and the efforts they have shown in having their patents evaluated for VVC essentiality,” stated Access Advance CEO, Pete Moller. “The results so far have surpassed our expectations in the size and scope that the VVC Advance patent portfolio would have at this early point in the program. With this strong start we are confident that the VVC Advance Patent Pool is the marketplace’s best option to consolidate the VVC patent landscape into a single pool moving forward. This consolidation will provide greater licensing certainty and lower royalties and administrative costs to the entire marketplace, while accelerating VVC adoption and providing users with a seamless and enhanced video experience.”
About Access Advance:
Access Advance LLC is an independent licensing administrator company formed to lead the development, administration, and management of patent pools for licensing essential patents of the most important standards-based video codec technologies. Access Advance provides a transparent and efficient licensing mechanism for both patent owners and patent implementers. Access Advance currently manages and administers the HEVC Advance Patent Pool for licensing patents essential to H.265/HEVC technology, and the separate and independent VVC Advance Patent Pool for licensing essential patents to VVC/H.266 technology. The HEVC Advance Patent Pool and the VVC Advance Patent Pool are elements of the Access Advance Video Codec Platform Initiative that seamlessly incorporates HEVC and VVC technologies into a single discounted royalty rate structure through the Multi-Codec Bridging Agreement for eligible Licensees whose products include both HEVC and VVC codecs. This innovation responds to the market’s desire for an even more efficient next-generation pool licensing structure. For more information, please visit www.accessadvance.com.